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When The Jetsons started airing in 1962, it was common to imagine the future as a world where everything could be solved with the push of a button. While most of the ideas were a bit corny and far-fetched, some of their predicti
ons did eventually come true.
Think about it, what were considered far-out contraptions at the time like flat-screen tellies, conference calls and smartwatches are nowadays pretty standard stuff. Our outfits may not be as flashy and we don’t fly with a jet-pack to work, but we do (in a way) live in that future.
Back in the 60’s, we were still trying to figure out how to open cans so if you had told someone that one day there would be a machine that injected designs into clothes, they would’ve laughed at you. We’re talking about direct to garment printing, better known as DTG, of course.
Out of all of the modern T-shirt printing techniques, direct to garment printing (DTG) is the newest and also the most approachable method for those who are not acquainted with the industry. Basically, DTG works like your office printer but instead of injecting ink directly onto paper, it does so on fabric.
It may not be teleportation but DTG did revolutionise the T-shirt manufacturing industry and in this blog post post we’ll explore how.

Part 1:
What is Direct to Garment Printing (DTG)?


The direct to garment (DTG) printer is the more sophisticated cousin of your office’s inkjet printer and it pretty much works the same way.
The process is quite self-explanatory, basically, the ink gets injected directly into the material. The only difference being that instead of paper a DTG printer works on fabric.

Properties of DTG

Thanks to being the most modern of all printing techniques, DTG can do things that no other method can.
It prints directly into the fabric
Unlike other printing techniques that apply ink or vinyl on top of the material, DTG injects colour pigments into the fibres. For this reason, the feel of the final print is very soft to the touch.
Because of its potential with colour mixing, DTG is usually reserved for artwork that it’s considered too complex for other printing techniques. These printers can recreate gradients, colours and small details that screen printing can only dream of.
Easier to set up
Unlike screen printing, DTG is easier to set up because it requires fewer steps than the other techniques.
No limits when it comes to colouring
You can print any design that your heart desires thanks to the power to reproduce the full-colour spectrum with no limitation on the number of tones you can select on a single job.
Intricate designs are welcome
Because it is able to reproduce intricate details, DTG can make some of the highest quality T-shirts out there. It is worth noting though that the higher the quality settings are on the printer then the longer it will take it to produce. It is up to every printer to decide what is the most cost-effective ratio between quality and speed.
It is expensive
The problem with direct to garment printing is that it is insanely expensive. A single machine can cost anywhere from £10,000 to £200,000 on amazon,  or maybe even more that in Nigeria here. We have to remind ourselves that it is a technology that has been around for barely 10 years and therefore hasn’t had the time to develop that much. As it becomes more specialised, we can also expect it to become more accessible.
Great for ‘Print on Demand’
DTG has got low setup costs so it works well with ‘on off prints.’ For this reason, DTG is the printing technique we use for out on demand services.
Colours fade away with time
While vibrant, DTG colours tend to fade away with time. This is why it is a particularly popular technique when creating vintage-looking T-shirts.
Not advisable when printing in bulk
As cool and as simple as it sounds, it is not the best for those designers looking to customise T-shirts in bulk. It ends up being a long and tedious process as every single tee takes up various minutes to print. In that case, it wouldn’t be very cost effective.
Works best with cotton garments
Because DTG works with water-based inks, it is not compatible with polyester garments or other types of materials that repel liquid. For the best possible results, it is always advised to use a 100% Cotton T-shirt. This doesn’t mean that a cotton/synthetic blend but as a general rule, the more cotton the T-shirt has then the more vibrant the end print will be.

Direct to garment printing

A Brief History of DTG

Like we mentioned earlier, DTG is a new T-shirt printing technique. Specially, when compared to the ancient screen printing.
The history of DTG starts with injecting printers which takes us back to the 50’s when experts first started to develop the technology. It wouldn’t be until the mid 80’s, though, when printers first became available to the public.
The reason why it took so long to hit the market was that they couldn’t figure out a way for the heads not to become clogged with dry paint. Eventually, they managed to solve the issue and workplaces were never the same again.
It wasn’t long until some wondered if it would be possible to print onto something other than paper. Fabrics and T-shirts manufacturers were particularly interested since they were looking into upgrading the garment production process. By this time, screen printing was automated, but it had its limitations.
What we now consider the first DTG printer, was introduced in the 90’s and appropriately titled ‘Revolution.’ The prototype was created by a man called Matthew Rhome who filed for a patent and had it granted in 2000. This turned him into the father of Direct to Garment Printing.
Rhome currently works for Epson America and is in charge of direct to garment business development. Epson DTG printers are considered by some to be the best in the world.
There wouldn’t be much competition until 2004 when, during the Imprinted Sportswear Show (ISS) that was being held in Chicago, Mimaki introduced its prototype called GP-604. That same year two other companies, US Screens and Kormit, introduced their models.
The new introductions had a great reception, but there was a problem: when the machines printed onto white, it looked amazing but when they printed on a black garment, not so much. That’s because white ink hadn’t been invented yet.
Realising this problem, US Screens approached an ink manufacturer to develop white ink for their machine the Jet Pro. In November 2005 the new substance was completed and the company got a one-year exclusive contract with the manufacturer. It completely changed the way T-shirts were printed.
Even though it was revolutionary, the Jet Pro proved too expensive to manufacture and production was ceased in 2008 and then later in 2009 US Screens went out of business.
With Rhome’s guidance, Epson released their F2000 DTG printer in 2014 and shook once again the printing world. Thanks to its revolutionary features, it soon became the best-selling DTG printer in the world.

Part 2:
DTG and dye-sublimation: What’s the difference?


These are two popular T-shirt printing techniques that are often times confused. In order to understand what makes them similar and what sets them apart, we must first talk about dye-sublimation.
Dye-sublimation printing
It is a process done by a printer which uses heat to transfer ink onto different materials. It was named ‘sublimation’ because it was thought that the ink went from gas to solid state without becoming liquid but it was later revealed not to be true.
The process is simple. The printer re-creates a design on a transfer paper which is later transferred to the final surface with the help of heat. At first, it might seem like the colours are faint but it is when the heat is applied that these really come to life.
This printing method is mostly used when vivid pictures are needed. It also allows decorating not only clothes but other types of objects like mugs and mouse pads, as well. When it comes to garments, it can print over seams to give an ‘all-over’ look.


DTG VS Dye-Sublimation Printing

Now that we understand what these two printing techniques are about let’s see how they compare to each other.
Similarities
As we mentioned, these two printing techniques tend to get confused. But as you’ll see in a bit, there’s more that sets them apart than what brings them together.
  • Extensive colour options.There are almost no limits when it comes to colouring for these two printing techniques.
  • Ability to recreate details. Both techniques have the capacity to recreate intricate details.
  • Best suited for small orders. Dye-sublimation and DTG require the same setup for producing one or many units. Unlike screen printing, ordering in bulk* won’t give you a discount per unit. Basically, the printing process takes a while and producing several orders wouldn’t be effective.
  • Types of inks. They both used water-based inks. Although they’re specialised for 
  • each technique.
Differences
Now that we know what’s similar about them. Let’s take a look at what sets them apart.
  • Design placement. It is very limited what you can do with DTG while dye-Sublimation lets you place the design pretty much anywhere you want.
  • Printing. While they both allow for vibrant colours and intricate details, the printing process is different. DTG prints directly on the garment while dye-sublimation prints onto the transfer paper which is later transferred to the fabric through heat.
  • Types of fabrics. DTG works best with cotton because it absorbs liquid the best. A 100% cotton T-shirt with a tight weave will always be the optimal choice. While dye-sublimation must work with polyester so the pigments can adhere to the material.
  • Treatment of inks. Dye-sublimation printing uses heat to turn the pigments of the ink into gas which permeates the fabric and solidifies into the fibres. While DTG prints onto the material and its fibres absorb the ink.
    Number of colours. They both allow to create very colourful prints but while DTG works with just four (CMYK), dye-sublimation printers can go up to eight colour models.
  • Printing onto coloured garments. In order for the technique to work, dye-sublimation must be done exclusively on white garments. Simply because there is no white ink for this technique but there is for DTG. With the right preparation (a layer of white ink) DTG can be applied onto any coloured garment.
  • Versatility. DTG has been designed to print onto garments and T-shirts more specifically. While, dye-sublimation, since it has to be applied to transfer paper first, can be printed onto almost anything.

So, which one is better?

There’s no printing technique that is better than others. Ultimately what makes a technique ‘the ideal one’ is the ultimate purpose you want to give the garment. If what you need is a colourful all-over print, and you don’t mind wearing a polyester T-shirt, then, by all means, go with dye-sublimation. But if you want a pure cotton garment with a detailed design on the front chest, then your technique should be DTG.

Part 3:
Artwork and Design


Unlike Cad Cut Vinyl and Screen Printing where images have to be divided into layers, direct to garment printing works with the artwork as a whole. This is good news for people who prefer to work with Photoshop instead of Illustrator. DTG printers accept both pixels and vectors. Ideally, an artwork for DTG should be saved as a type of file that preserves the quality of the image such as TIFF or PDF.
Note: Keep in mind that for these screen captures I’m using Photoshop CS6 so the tools and processes may vary depending on if you own a different version of the software.

Artwork should be at least 150 dpi

We’ve mentioned this many times before, but we’ll keep saying it because wrong artwork resolution it’s still the number one problem when it comes to printing files.
If you’re not sure about the resolution of your artwork then follow these steps:
  1. Open your image in Photoshop
  2. On the drop-down menu, click on ‘image size’ (you can also use the command alt + cmd + i)

artwork for DTG printing - resolution

The new window will give you information on pixels dimension and the physical size of the document, but the one we’re looking for is the last slot which is the ‘resolution’. In the case pictured above, the resolution is way too low for it to print properly. 72 dpi images are designed for the web so they can download faster not for printing.

artwork for DTG printing - resolution 2

Adjust the resolution of the image
There are certain scenarios where you’ll be able to adjust the resolution of an image.
First of all, it is important for you to know that the resolution is always proportional to the size. Meaning that if you change a number of pixels in the image, the final size will change as well. In order to maintain the quality, the more pixels, then the smaller the final image will be.

artwork for DTG printing - resolution 3
artwork for DTG printing - resolution 4

In the above example, when we change the image from a 72 to a 300 pixels resolution, the image goes from being 50 cm wide to being 12 cm wide.
If the resolution of the image can’t be improved without making major damage to the original file or ending up with a teeny, tiny image then you’re better off looking for different artwork.
For more more information on image sizes and resolutions, head over to the Adobe Forums where they explain it better than I

Files should always be saved as CMYK and not RGB

CMYK and RGB are the ‘languages’ images use to tell their final destination how the colour information should be handled. These are:
CMYK
It is a subtractive colour model used for printing. Its letters stand for cyan, magenta, yellow and key (black) which are the inks used to print in this process. This process is called subtractive because it ‘subtracts’ brightness from white.

cmyk - artwork for DTG printing

RGB
It is an additive colour model used mainly on screens. RGB stands for red, green and blue. The combination of these tones creates the variety you see on screen. RGB can produce colours that are brighter and more vibrant than those of CMYK.

rgb - artwork for DTG printing

Changing RGB into CMYK
The reason why artworks for DTG printing should be saved as CMYK is that this is the preferred colour format for printing.
If you so happen to send an RGB artwork to a printer, then you’d realise that they’d still do their work. Is not like they would suddenly explode or anything. Any printer can handle them, but more often than the colours will end up looking dull and faded.
Thankfully, with Photoshop, it is very simple to convert an image from RGB to CMYK:
  • Click on ‘image’ on the menu above
  • Head over to ‘mode’
  • Click on ‘CMYK Colour’

rgb to cmyk - artwork for DTG printing

If your artwork has very bright colours this process might take the brightness out of them.
Calibrate your monitor
Even if the file has been carefully been handled as CMYK, there are times when the colours on the screen won’t look as the ones in print. If you want to make sure that the colours you see on the monitor are the ones that will be printed, then you have to calibrate your monitor.
Calibrating your monitor will ensure that the colours on the screen are loyal to the ones of the file and you won’t receive any surprises. ‘Surprise’ is the most feared word in the printing industry.
For specific information on how to calibrate your monitor, check out the following article by Digital Trends.

Make sure the image has got a transparent background

Open the image in Photoshop. If the background appears as a white and grey checked pattern then it is transparent, if not then it’s got a coloured background.
The easiest way to get rid of backgrounds is by using the Wand tool:
  • Convert the ‘Background Layer’ into a ‘Layer 0’ by double-clicking on it (this will allow you to make changes to it);
  • Activate the Wand tool by clicking on its icon or hitting the key ‘W’;
  • Hit the ‘Delete’ key to erase the selected background;
  • If there is still some background, repeat the process until it’s all gone;
  • There are times where a few pixels will remain on the edges of the screen, if this is the case then you can zoom in and use the Wand tool again or change to the Eraser which will take you longer but will do a more precise job. 
Often times after using the wand tool there will be tiny pixels surrounding the figure. Depending on how many they are they can make the final job look very botched.

Avoid effects

As amazing as DTG might be, it is not a big fan of transparencies. Especially when it is done onto dark garments. Depending on the printer, this one might print a big white rectangle where the transparency is supposed to be and that’s not the final intention.
We understand as transparencies as:
  • Drop shadow effect
  • Faded edges
  • Glow effect
  • Reduced opacity
These are all pretty popular effects that can be achieved in Photoshop which is why people might be tempted to apply them, but just because you can it doesn’t mean you should – especially when it comes to DTG!

Rasterize type

Again, another one we talk about very frequently around here but bears repeating because a lot of people still get it wrong! The main reason to rasterize layer types is so that there are no ‘surprises’ with the final work because if the final printer doesn’t have the same font as you, their software will automatically replace yours with a default one – completely changing your design.
How to rasterize a type later on Photoshop:
On Photoshop, it is really easy to do. Just click on ‘Type’ in the main menu, click, and click again on ‘Rasterize Type Layer’. It’s that simple. 

Save as…

Finally, artworks that are created on Photoshop and meant to be printed via DTG must be saved as either EPS, PDF, PSD or PNG.

Part 4:
DTG Step by Step


Of course, in order to DTG, you’ll need a DTG printer! Models, features and (not to mention) prices vary greatly so the model that’s ultimately used depends on the printer and her or his needs. Some of the most popular brands are Brother, ColDesi, Omniprint and Kornit. Most DTG printers can be divided into two types of categories:
  • Based on existing printer engines
  • Built from the ground up using existing print head technologies


Inks
For the most part, DTG uses water-based inks. These used to be very expensive, but over time, manufacturers have been able to optimise the production process and hence lower the price.
RIP Software
RIP stands for Raster Image Processor. While this software is not necessary, it does help a great deal when approaching DTG at a professional level. RIPs allow you to simplify printing workflow, maximises media, precisely match colours and control several printers from a single computer, among other things. Some of the most popular programs out there are Onyx, Colorburst, Image Print, EFI, Wasatch, Caldera and Ergosoft.

Process

As you may notice, the process it is pretty straightforward and that is one of the reasons why people prefer this printing method over others. It usually has fewer steps.
Step 1 – Pretreatment
In order to guarantee an optimum result, garments must be sprayed with a pretreatment liquid. This step is particularly crucial if the T-shirt is dark. The liquid allows the ink to really attach to the fibres for a vibrant result.
Most printers use a special spraying gun to add the coat of pretreatment liquid, but some DTG printers also include the step. The following video shows how a professional printer treats a T-shirt before printing.


Step 2 – Dry
In order for the pre-treatment liquid to do its job, it must dry properly. Some just hang the T-shirt and wait while others simply put it on a heat-press for a few seconds. Whichever method is used, it is of the utmost importance to make sure the garment is fully dry before continuing.
Step 3 – Prepare graphics
The design is prepared for printing. Using the RIP software or another specialised program like ‘artwork creator.’ If the garment is dark, this is the moment where that extra layer of white ink is added.
Like screen printing, if we want to print onto dark garments, we have to create an ‘underbase’ of white ink to work on top of later. This is the moment when the white layer is set up.
Step 4 – Load to the printer
Carefully, the garment must be loaded onto the machine. To have the best possible results, the garment must be completely flat. A single wrinkle could ruin the entire process.
This part of the process varies depending on the printer. The most advanced will come with its own device to stabilise the garment while the most simple models will require you to use some sort of cardboard to create a flat, sturdy surface where the machine can do its work.
Step 5 – Print
Hit the “power” button and print!
Step 6 – Curation of the garment
It’s not enough to just let the T-shirt dry, in order for the ink to properly set it has to be cured. This is usually done with a heat press. A silicon paper is put between the garment and the press and it has to be left there for around 90 seconds.

Part 5:
Closing Thoughts


Before we make a final conclusion on direct to garment printing, let’s take one final look at the advantages and disadvantages of the printing technique:
Benefits
  • Great for “on demand” production, because the setup costs are the same for one garment
  • Great image quality by being able to recreate intricate details
  • Easy to use — there’s no major learning curve involved
  • It is able to print the full spectrum of colours
  • Simple production as it doesn’t require that many steps
  • Uses safe materials such as water-based inks
  • It is a clean process when compared to screen printing which requires considerable amounts of water and ink
Disadvantages
  • DTG printers are expensive
  • Not optimal for large orders since the printing process can be slow and production costs stack up
    Inks are delicate
  • Doesn’t work on all types of T-shirts — garments used for DTG must have at least 50% cotton so it absorbs the pigments in the way it is supposed to

Final Words

In an ideal world, Rosie would advise us on the best possible solution for our garment issues. On top of printing them, she would also iron and tidy everything neatly in our wardrobe, but alas we don’t live in that planet and therefore must rely on our account managers to advice us on the best possible technique for our printing jobs.
DTG seems like the perfect answer since is the new kid on the block, but only time will tell if it will expand and dominate the market or be remembered as a cool invention that could have been.
If you know u have good direct to garment machines in your stock or you want to buy better dtg printers, just contact print101naija. Also, kindly comment below to ask us anything about this article.



Photoshop or Illustrator? The age old question. Which one is better for designing personalised T-shirts? The short answer is that they’re both great at it but you should pick one or the other depending on what your design is.
But how do you know which one is better for YOU?
They’re both design programs made by Adobe which is why they may look similar to the untrained eye but they’re designed to fulfil different needs.In order to answer this question, we need to go over the basics of each program.

Illustrator

Illustrator was designed to create technically perfect graphics. This means that they can be as precise as possible and stretched or shrunk to any size without losing quality. The way they achieve this is by working with vectors. It’s a bit abstract, but basically, vectors are two points joined by a math algorithm.
This is the program of choice for most graphic designers because it makes it really easy to work with layers and convert artworks into different types of files. It also has got many options for types and paragraphs.
When it comes to T-shirts, because Illustrator works so nicely with shapes and layers, it is perfect for creating artwork for almost any printing technique including screen printing, CAD-cut vinyl and transfer. If you want to print a logo on your garment or a very simple illustration (with only a handful of colours) then this is the program for you.
Illustrator is also popular among fashion designers who use it to create the flat sketches of their creations.

t-shirt design, illustrator

The benefits of Illustrator:

  • Offers many options for working with text
  • Allows to change the size of images without losing quality
  • Can work outside the workspace
  • Has got a relatively easy learning curve
  • Can create PDFs* of multiple-pages
  • Exports artwork to .EPS better than Photoshop

The downsides of Illustrator

  • Very limited photo-editing options
*At Print101naija, we use Illustrator to put together the visual proofs of our clients.

Photoshop

As the name implies, Photoshop was designed to edit photos. This program was created to edit pixel-based images. If you don’t know what pixels are, they are the very small colour squares that internet images are made of. If you zoom in enough on any image that you’ve found online, it will eventually transform into a bunch of coloured squares – these are pixels.
But nowadays, Photoshop is much more than just a photo editor. Thanks to tablets that imitate pens and pencils, this program has become the software of choice for digital artists. Thanks to its immense catalogue of brushes and textures, this program can imitate almost any hand-made technique on screen.
If you were wondering when it’s the best moment to use Photoshop, it is (like you probably already guessed) when you want to print a picture or a realistic illustration on a T-shirt. Which means, when it comes to printing techniques, Photoshop is best suited for DTG. Since it is the only one that can handle all of the filters and editing options that the program offers.

t-shirt design, photoshop

The benefits of Photoshop

  • Offers an almost infinite amount of filters and modifying options for pictures
  • Costs less than Illustrator
  • Uses layers which are easier to use than Illustrator’s
  • Has got a free, limited version called Photoshop Online Tools
  • Can imitate almost any manual technique
  • There lots of resources out there (because it’s so popular)

The downsides of Photoshop

  • Is very limited when working with vectors
  • Why the confusion?

    After reading this post, it might come as a surprise to some that these two programs get mixed up. After all, they both have such specific functions. Yes, they were each designed for particular purposes in mind but there are also areas where they overlap.
    Text
    While Illustrator is the winner of this one (by far), Photoshop also has several options to edit types and paragraphs. If you need to edit text, always choose Illustrator.
    Image editing
    We already stated that Photoshop is specialised in filters and photo editing options but Illustrator has got a few, as well. Nowhere near as good, of course.
    Vectors
    Again, while Illustrator is way more intuitive (and better in general), Photoshop can also work with vectors.

    They complement each other

    Ideally, you shouldn’t have to choose one or the other, these programs are designed to complement each other. Let’s say, for example, you need T-shirt with the portrait of someone with a text on top of it. You’ll probably edit the photo in Photoshop first and then, import it to Illustrator where you’ll work the text.
    The following video in Adobe’s website, explains way better how all the programs should be used and how they complement each other – except for Flash because it’s dead.


The one thing that no course in the world can teach you is, what to imagine! But, once you have figured out those pictures in your head, all you need is vividness and a foolproof plan to get it printed on a T-shirt.

Here are a few elements of ‘How to’ prepare artwork for T-shirt printing that you would want to follow and avoid, to improve your productivity:

1. Use PMS colours

While most artists prefer working in RGB and CMYK modes; pros tend to use the PMS colours for its dual benefits.The PMS mode uses the most accurate colours when facing a silk screener. Thus, making colour separation a lot easier and precise for the printer.
On top of it, if your budget or design demands a halftone, then PMS is the best way to go. All you need to do is slide the colour scale from 100% down to the halftone value that matches your expectations.

2. Should you convert Text to Outlines?

Unusual designs often beg for unusual fonts. And it could take hours finding or maybe even forging that perfect style.But, all hell runs lose when you find that pinnacle font getting substituted during the design process.
This usually happens out for the following 2 reasons:
  • The embedded font files (TTF or OTF) could be corrupt and cause a misprint.
  • The computer with which you shared the final print PDF had fonts with similar names and substituted the embedded font with one of its own.

artwork for t-shirt printing, urban, streetwear

Even if that’s not always the case, the issues always persist with EPS or native file format. Instead of staying confused with which file-type you could or should use, it’s better to play safe by converting the texts to outlines. This will ensure that your fonts are always treated as images, and the printer’s computer will not attempt to autocorrect it via substitution.

3. Stick with Vectors

If preparing artwork for T-shirt printing is your everyday profession, then we would suggest you do it in vector, as much as possible. Of course, you could also be doing the same thing in raster format and try to elevate those pixels. But, designs created in vector format hold an edge over their raster counterparts. Vector designs turn out to be more detailed and make it a lot easier with colour separation.
Remember this rule of thumb, and you will have avoided multiple revisions in the future.

4. Elaborate Strokes

After following the steps stated above and following a PMS palette, the colour recognition software should not be giving you any more troubles. Still, there could be errors from the human end.
Since your printing guy could overlook the strokes incorporated by you, it is only fair to expand your strokes. You can do so by going to the ‘Object’ option and choose ‘Expand’. At times, especially when working on a great project, this tip could save you from a huge wreckage.
If there’s one quality that could make your graphic design job more perfect is ‘not to assume things’.

5. Clarity on Specs

If there’s one quality that could make your graphic design job more perfect is ‘not to assume things’. And when we forward our designs to the printer, we are almost always assuming that the final product will match our vision. Since the design is your brainchild, how can you expect the printing guy to intuitively understand its details? Truth is, you cannot.
Hence, it is best to share your designs with the printer as a detailed layout of instructions. This will not only eradicate the chances of error but also help you document the process to ideal designing. Illustrator, PhotoShop or any preferred tool for the trade can be used to create such an instructional blueprint. Or, just sketch it out in a hard copy.

6. Design Artworks for Life-Size

Now that you have clarity of the design specs, here’s what comes next. If you’re preparing designs for humans, then your final artwork should be scaled to full-size. Please do not leave these final steps to the best judgment of your printer. And the reason why has already been explained in the previous point. Defend your project’s production by sharing the exact measures with the printer.
The size of your artwork can be reset under the Document Setup Menu. In case you aren’t sure about what size to use, then use your own clothes for measuring purposes. Just strap a ruler to the shirt you wear and use it to find the ideal proportions.

artwork for t-shirt printing, urban, girl with t-shirt

7. Colour Correction

After doing tons of reiteration and overthinking about what colours to put in your artwork for T-shirt printing; the last thing you want is miscommunication. Specify each colour used in the artwork, so that there is no second guessing to it. Not only that, you will also want to work with the printing guy on what ink system they use. In case their system utilizes Pantone, then a nice shade book on Pantone can help you land the exact design.
If there’s any gap between your design’s colour and the ones available with the print agency, you can still request them to help you match colours. The issue resolves more easily if the print is being done locally; where you could supervise the process. However, for distant printers, you can exchange swatch cards to match with your final design.
But, don’t let the pursuit of perfection get the best of your budget. Always try to limit the colour selections to a threshold value between the budget and print quality. Since each colour demands an additional screen and going multi-colour can escalate things more rapidly.
Note: Photoshop or Illustration? Find out what’s the best software for designing T-shirts in our next article, just search print101naija for that.

8. Trial and Errors

You know your designs and also understand the precautions to be taken while preparing artwork for T-shirt printing. Now it’s the time to get your hands dirty with some real-time productions. Try printing your designs in full-colour at a few different scales, and judge the looks of it on someone. You can also pin the printed artwork onto the respective areas of the cloth, as a cheaper alternative.
Doing so will give you the actual appearance of the final product, and help you dodge a misinterpretation of the design. You know, if the designs appear on the body parts that you didn’t intend to, things could get really awkward for the bearer of your fine designer clothing.


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